irst there were maid cafes. Then butler cafes. Now, another kind of sub-culture cafe trend has hit Tokyo- the cat cafes. The premise is alarmingly simple. Pay for a fixed amount of time at the reception desk, enter the cafe and lounge beside, play with or torment up to two dozen cats in comfortable surroundings with all manner of toys and lures free to use for the customers. The cats themselves are more often than not extremely well-bred, pedigree creatures the like of which the average person will rarely come across, let alone tease with a wind-up toy mouse. For around ¥1,000, you can frolic with a pet worth much, much more. Japan is very much a pet loving nation and cats are entrenched in both the high and low-brow ends of the cultural spectrum. In the early 1900s writer Natsume Soseki, who once graced the ¥1,000 bill on the flip side of Mt. Fuji, penned the literary classic ‘I am a Cat’ (Wagahai wa Neko), a dry, satirical indictment of Meiji society from the perspective of a thoroughly highfalutin cat. Today, cats dressed in sunglasses, stowed in handbags or held on a leash are not an uncommon sight as the scramble for unique accessories grows more and more rampant.












