Ad people: have you ever wondered, “Am I normal?” Well, guess what, you’re not. San Francisco-based advertising agency Heat conducted a survey to find the difference between the ways advertising people and ‘normal’ people use social media. In the infographic ‘How Are You Using Social Media: Ad/Marketing Professionals VS “Normal” People (those not in advertising or marketing)’, those in advertising have more accounts on various social media services. These include: Facebook, Google+, Instagram, Pinterest, Spotify, Tumblr and Twitter. When asked whether companies should invest more with their customers via social media, majority (63%) in advertising “strongly agree”, whereas less than half ‘normal’ people just agreed. According to the infographic, most of those in advertising or marketing pay attention to the brand posts on their Facbeook feed all the time (71%). 92% of advertising people also use Twitter to follow brands they like. The infographic also states that at office holiday parties, advertising people are more likely to use illicit drugs, throw up from drinking too much and hook up with a co-worker, than ‘normal’ people. So do Mad Men stereotypes portray advertising people real well?

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